by itcorp | Jul 11, 2023 | blog, Digital Marketing, Interactive Technology Corporation, ITC, Search Engine Optimization, Search Results, Web Design
If you’re new to the world of digital marketing, understanding Search Engine Optimization (SEO) can be overwhelming. From keywords to backlinks, there are countless factors that can affect your website’s search engine rankings. Search Engine Optimization,...
by itcorp | Nov 30, 2021 | blog, Interactive Technology Corporation, Interactive Technology Corporation Ltd, ITC, ITC UK, marketing, Search Engine Optimization, Search Results, Social Media
SEO can be quite daunting if you are starting out. There are many terms that may sound alien to you, and it is easy to misunderstand what these terms mean. Well fear not, this article will attempt to shed some light on common mistakes made in SEO. Improper use of...
by itcorp | May 19, 2021 | blog, Interactive Technology Corporation, Interactive Technology Corporation Ltd, ITC, ITC UK, marketing, Search Engine Optimization, Search Results, Small Business
What are Keywords? The best way to define the term ‘keyword’ is by example. Imagine a couple getting married in the Chicago, Illinois area looking for a wedding venue. They may tap into Google and search for ‘wedding venues Chicago Illinois.’ That phrase, ‘wedding...
by itcorp | Feb 22, 2021 | blog, Interactive Technology Corporation, Interactive Technology Corporation Ltd, ITC, ITC UK, Search Engine Optimization, Search Results
What are Backlinks? Backlinks are also referred to as one-way links, incoming links, or inbound links. They are links created from other websites to a web resource. Website resources can be a web directory or web page. Importance of Backlinks Using low-quality...
by itcorp | Nov 19, 2020 | blog, Interactive Technology Corporation, Interactive Technology Corporation Ltd, ITC, ITC UK, marketing, Search Results, Small Business
Definition of Remarketing When you’re remarketing, you are advertising to the same person multiple times. It can be easily confused with retargeting (which is a type of remarketing), but they are different. Remarketing can be done offline, over the phone,...
by itcorp | Nov 19, 2020 | blog, Interactive Technology Corporation, Interactive Technology Corporation Ltd, ITC, ITC UK, marketing, Search Results, Small Business
Just because a website receives tons of traffic, it doesn’t mean all these potential customers will ever buy a product or service. To turn visitors into paying customers, it takes a broader understanding of marketing techniques. Knowing how and when to implement...